Turning Scattered Design Feedback into Tasks and Instant UI Reviews

An AI pipeline and review agents for a design copilot in Figma and FigJam

Feedback from multiple tools
Slack threads, Google Notes, Figma comments and Zoom or Loom transcripts
Instant AI feedback on UI designs
Based on the NNG, IDEO and Refactoring UI design frameworks
Tasks created automatically
In Linear, a project-management tool

About the customer

Design reviews slow down when feedback is spread across many tools. Our client, a US company, builds an AI copilot for design work in Figma and FigJam. It turns comments, notes, documents, messages and video calls into actionable tasks, and gives feedback on UI designs using AI models trained on best-practice frameworks such as NNG, IDEO and Refactoring UI.

Company
Confidential Client
Country
USA
Industry
B2B & B2C
Customer size
500–1000

What needed solving

Scattered feedback

Design feedback was scattered across Slack, Google Notes, Figma comments and Zoom or Loom transcripts

Turning feedback into tasks

The scattered feedback had to be consolidated into actionable tasks

Consistent best practice

Designers also needed immediate, constructive UI feedback based on established best practices, for consistency and efficiency

How we built it

01

Data collection

Automated the collection of unstructured feedback from Slack threads, Google Notes, Figma file comments and meeting transcripts.

02

Task creation

Used LLM prompts tailored to each source to create relevant design feedback tasks in Linear, a project-management tool.

03

Platform integration

Passed the finished pipeline to the client’s production team to integrate into its platform.

04

Design review agents

Built AI agents trained on NNG, IDEO and Refactoring UI that give feedback on designs in Figma.

Result

From unstructured feedback to a clear review process

Feedback turned into tasks instantly
Unbiased, AI-generated UI feedback without delays
Designs checked against UI best practices
Used in both B2B and B2C contexts

Technologies

OpenAI GPTFigmaLinearPythonBitbucket

Domains

Generative AIAI AgentsNatural Language Processing (NLP)Natural Language Generation (NLG)UI Design FeedbackAutomated Task Generation

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